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Responsabilidade na Gestão do Relacionamento com os Clientes

Por Newsfeed

Publicado em 1 de outubro de 2011

O presente artigo trata da gestão de relacionamento com o cliente dentro da perspectiva da Responsabilidade Social conforme conceituado pelo Instituto Ethos. Weingrill (2003) é a principal referência utilizada.

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Responsabilidade na Gestão do Relacionamento com os Clientes

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