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Cannes Lions 2012: GP de Press para Benetton “Unhate”

Por Newsfeed

Publicado em 20 de junho de 2012

eb bene
eb cannes

Publicada por aqui em novembro do ano passado, a campanha contra a “cultura do ódio” da Benetton levou o Grand Prix na categoria Press em Cannes Lions 2012.

“Unhate” mostra diversos líderes mundiais se beijando nessas peças impressas, além um filme e o site unhate.benetton.com. Criação da Fabrica.

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Unhate: Benetton apresenta campanha contra a cultura do ódio Post originalmente publicado no Brainstorm #9
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Cannes Lions 2012: GP de Press para Benetton “Unhate”

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